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Video Screening

Starting at US$1,175

Video content that engages your audience

Assess reaction to video content Identify areas for improvement or development Enhance opportunity for engagement

It’s harder than ever to cut through the noise and getting the right creative with the right message is a challenge for advertising and brand executives. Access immediate tactical insight with our streamlined content test solution to optimize messages and creative to deliver ads with impact.

Capture immediate feedback on advertising creative from customers or key market segments.

Our Video Screening solution is ideal for understanding how to improve creative to maximize impact.

Discover smart ways to optimize messaging and creative
Enhance existing designs to ensure they have maximum impact and appeal
Prioritize action and change based on strength of feeling

Test one piece of creative rapidly
Understand engagement through heatmap outputs
Identify likes and dislikes
Test creative with your customer base or capture feedback from key market segments with direct access to profiled global respondents
Available in English, French or Spanish

Industry-leading research know-how

All our solutions are rooted in research best-practice and deliver superior respondent experiences without compromising data quality.

We're researchers by nature and our proprietary investigations into changing habits has shown simple scales deliver the same results as more complex survey design – and so all our surveys use binary measures as standard.

Our quick, easy-to-answer questions are system 1 friendly so you can truly tap into how customers Think, Feel and Behave. We believe that combing all three component provides a truly holistic understanding of performance.